How an Astrology Brand Got Organic Customers with Shopify Migration

Client

Astroscience

Industry

Astrology Consultancy

What we did

UI/UX

Shopify Migration

Shopify Store Development

Astroscience, a brand deeply rooted in the transformative power of Vedic astrology and recognised a growing disconnect between their mission and their digital presence. While their expertise in predictive astrology was lauded, their outdated web infrastructure, built on PHP and WordPress, created friction in user engagement, scalability, and service delivery. This Shopify store migration case study reveals how we helped an astrology brand overcome platform limitations, boost performance, and drive organic growth through a custom Shopify solution.

Client

Astroscience

Industry

Astrology Consultancy

What we did

UI/UX

Shopify Migration

Shopify Store Development

Challenges

Weak Server Security

Frequent cyberattacks and data breaches erode user trust.

Inefficient E-commerce Flow

Broken product selection, checkout, and delivery processes.

Slow & Unstable Website

Poor load times and regular crashes hamper the user experience.

Outdated UI/UX & Manual Processes

Low engagement, poor conversions, and error-prone report generation.

Solutions

Improved Security

Shopify’s enterprise-grade hosting and built-in security layers resolved all past vulnerabilities and gave Astroscience the chance to scale.

Streamlined E-commerce:

Flexible cart functionality and product variation support made selling astrology remedies, gemstone kits, reports, and services seamless.

Performance-Driven Architecture:

The Shopify migration instantly reduced page load times and boosted site stability, especially during traffic spikes.

Custom Document Generation:

Built a proprietary backend integration that transforms Shopify order data into downloadable, personalised astrology reports and auto-delivers to each user.

Global-Ready SEO

Implemented international SEO strategy to position Astroscience in key geographies, including India, Australia, US, and UK, while retaining local relevance.