Bigcommerce to Shopify Migration

Various top brands have migrated their stores from BigCommerce to Shopify, with a migration ratio of 5:1 in favor of Shopify. This means migration from BigCommerce to Shopify is five times more common than the reverse. Additionally, Shopify has a greater market share in the category "Top in Ecommerce Usage Distribution in the top 100K Sites," with 24% compared to BigCommerce's 1%.

There are four main reasons why brands are switching

Higher Revenue

Better TCO

Constant Innovation

Industry Leadership

Higher Revenue

Higher Conversion

Shopify's checkout converts 12% better than BigCommerce. Coupled with Shop Pay, the bestconverting accelerated checkout on the internet, brands can convert first-time visitors into customers. Shop Pay can boost conversion up to 50% over guest checkout.

Growth Tools

Shopify offers native growth tools such as Shop Pay, Shop App, Shop Installments, and Audiences—all designed to help merchants increase sales and revenue. These tools are only available natively on Shopify Plus.

Unified Selling

Shopify allows unified selling across all sales channels—from online and offline POS to B2B. Merchants can sell across crucial sales channels all in one unified platform. In comparison, BigCommerce relies on apps or third-party systems for both POS and B2B, which can result in a fragmented user experience.

Better TCO

Overall Better TCO

In a recent study, Shopify's total cost of ownership (TCO) is 31% better than BigCommerce, mainly due to robust native enterprise functionality, platform simplicity, and a developerfriendly back-end system.

Implementation

Shopify has 88% lower implementation costs compared to BigCommerce and is on average 36% faster to set up and launch.

Platform Fees & Ecommerce Stack

BigCommerce has 32% higher platform fees and ecommerce stack costs due to enterprise functionality limitations in promotions, merchandising, and analytics.

Operational & Support

BigCommerce has 21% higher operational and support costs compared to Shopify, driven by enterprise functionality limitations that increase maintenance and development costs.

Constant Innovation

R&D Investment

Shopify invested $1.7 billion in research and development (R&D) versus BigCommerce’s $83 million in 2023, with 4,500+ engineers focused solely on R&D compared to around 300 at BigCommerce.

Pace of Innovation

Shopify's pace of innovation is unmatched, with 200+ product enhancements and updates shipped in 2023 alone (Editions).

Powerful Back-end Tools

Shopify has invested in building an intuitive back-office with powerful automation tools, enabling business users to drive value without relying on developers for every change. Tools like Advanced Analytics, Launchpad, and Flow are available exclusively on Shopify.

Industry Leader

Market Presence

Shopify has a strong global presence in over 175 countries, providing the best platform for merchants to scale and expand across new regions. 73% of the top 800 global DTC brands run on Shopify.

Superior App & Partner Ecosystem

Shopify has 10x the number of apps compared to BigCommerce, offering brands more options to customize as they grow. Shopify is often first to market on new app and channel integrations, such as TikTok, Snapchat, and YouTube Selling, allowing merchants to stay on the cutting edge of technology

Long-term Scale

Millions of customers trust Shopify to be a long-term partner they can scale with. With 99.99% uptime and the ability to handle 40,000 checkouts per minute, merchants can rely on Shopify's platform to support their growth.

Conclusion

Migrating from BigCommerce to Shopify offers significant benefits, including higher revenue, better TCO, constant innovation, and industry leadership. Shopify's robust infrastructure, innovative tools, and dedicated focus on ecommerce make it the preferred choice for brands looking to optimize their operations and drive growth. For businesses aiming to scale efficiently and effectively, Shopify provides the ideal solution.

Ready to unlock the full potential of your ecommerce business with Shopify? Contact us today for a free consultation and learn how Shopify can help you achieve your goals.