Revamping Life n Colors' Website for Growth and Efficiency

Client

Life n Colors

Industry

Home Furnishing

What we did

UI/UX Design

Web Development

Life n Colors is a rising name in the wallpaper industry, aiming to bring vibrant life to spaces with an extensive collection of wallpapers, ranging from classical and modern to floral and marble designs. To achieve this vision, they needed a website that would allow customers to browse wallpapers seamlessly, expand their global reach, and offer a personalized shopping experience. Our main goal was to design a website that amplifies conversion rates in global markets and enhances user experience, thereby boosting the brand's credibility.

Client

Life n Colors

Industry

Home Furnishing

What we did

UI/UX Design

Web Development

Challenges

Lack of Scalability

The existing website struggled to handle surges in user activity, limiting its growth potential.

Price Inflexibility

The absence of custom pricing options caused a decline in purchases, negatively impacting user experience and sales.

Outdated Design

A rusty and outdated interface with minimal functional features led to reduced customer engagement.

Inefficient Performance

Poor loading times and suboptimal website functionality deterred users from completing transactions.

Solutions

Transition to Shopify

Migrated the website to Shopify, ensuring scalability and the ability to handle increased traffic seamlessly.

Performance Optimization

Improved the website codebase to enhance loading speeds and provide a smoother user experience.

Comprehensive Redesign

Revamped the website’s design to deliver a modern, engaging, and aesthetic interface that boosts customer interaction.

Custom Pricing Calculator

Integrated a bespoke calculator app to compute real-time product prices based on dimensions and product type, offering users a personalized shopping experience.

Final user interface

The revamped website seamlessly blended functionality with aesthetic appeal, offering an intuitive browsing experience that resonates with diverse audiences. It enhanced eCommerce efficiency, increased user engagement, and delivered a personalized shopping journey, solidifying Life n Colors as a trusted name in the wallpaper industry.

Results

Improved Conversion Rates

The streamlined website and enhanced user experience led to smoother transactions and higher conversion rates.

Boosted Credibility

The refreshed look and improved scalability reinforced Life n Colors’ position as a reliable and customer-focused brand in the wallpaper industry.

Surge in Traffic

The modern design and optimized functionality attracted a significant increase in user traffic and engagement.

156.25%
Increase in Conversion rate
16.69%
Growth in website traffic
2.29%
increase in engagement rate

Ready to unbundle greatness?