At Aromahpure, our passion lies in the art of fragrance creation.

Overview

Aromahpure, a trusted brand by AVA International Private Limited (AIPL), approached seeking to establish their online presence. Their mission? To create a captivating e-commerce platform that allows customers to "unleash the essence of organic life" by indulging in their exquisite fragrances.

Objective

The Challenges

  • Launching the E-commerce Platform: Aromahpure needed a user-friendly and efficient e-commerce platform to showcase their products and streamline the online shopping experience.
  • Multiple Product Categories and Subcategories: The vast range of products, categorized with subcategories and collections, demands a clear and intuitive navigation system to avoid overwhelming customers.

Our Solution

  1. Building on a Strong Foundation: Leveraging Shopify's user-friendly tools and functionalities, we streamlined the development process, allowing them to launch their e-commerce platform efficiently.
  2. We wanted to prioritize user experience and did so by implementing: 
  • Mega Menus: Mega menus visually display subcategories and collections within a main category, providing users with a comprehensive overview and minimizing clicks needed to find desired products. 
  • Enhanced Category Pages: Category pages were designed to showcase collections and individual products within each specific category. This clear presentation allows customers to easily explore product variations and make informed purchasing

Performance Enhancements

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The Conclusion

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